The first infatuation is something that always remains with one. It is something to be deeply treasured. Many years hence, any memory of the same uplifts the soul.
Qamar Saleem’s new single ‘Sona’ celebrates the same experience of “first love” and the rejuvenating value it carries throughout our lifetime.
Qamar Saleem has successful career in finance in Singapore, but break from travelling in recent pandemic gave him a chance to chase his passion of producing music while maintaining an impressive career as international finance expert.
Qamar’s last single “Ankaha” garnered more than three million views only on YouTube.
Talking about latest release ‘Sona’, Qamar says the inspiration for the video was derived from sharing the translation of the song with the creative team (since they don’t speak Urdu) and what he had felt about the song and the emotions he wanted to bring out. They tirelessly immersed themselves into the song on repeat until the creative team came up with a concept which resonated with the message of Sona, as the song contains many elements to it. Including many personal elements as his songs are always driven from life experiences and inner emotions.
Qamar also puts his heart and soul into his songs and his passion for music vividly shines through his songs and music videos.
With so much to offer, “Sona” is truly in line with Qamar Saleem’s brand of music. Music with no boundaries, music with a message and most of all, music for the world.